Importance of great customer service drives loyalty, repeat revenue, and profitability, and should be measured through metrics like contacts per resolution, NPS, and response rates.

How Ecommerce SMEs Can Drive Growth and Efficiency Through Smarter Back Office Outsourcing

When Goodform's customer service collapsed under a Black Friday sales surge, JMK Sourcing stepped in, built a full support operation from scratch, and resolved the crisis in under two weeks.

Why This "Backstage" Work Is Actually Your Star Player